The Outdoor Industries Association (OIA) has released the first details of plans for its 2014 conference and AGM. This follows the a sell out event in March earlier this year, the conference is set to move to a larger venue for 2014 and has attracted two major new sponsors.
The 2014 OIA conference and AGM will be held on 17 and 18 March at Low Wood Bay Hotel in Cumbria. Headline sponsors for the event are Cumbria Tourism and Lowe Alpine and the new venue increases the conference capacity to 180, reflecting its sustained growth in recent years.
Full details of the content will flood the market over the next six months, but the event will follow a similar format to this year’s with outdoor activities and practical workshops on the afternoon of the first day, followed by the AGM and evening dinner with a guest speaker. Day two will include a programme of keynote speakers and more opportunities for delegates to attend workshops.
Andrew Denton, chief executive of the OIA, comments: “After two very successful years at Newfield Hall, the great success and appeal of the conference means that we have had to move to a bigger venue. We are very grateful to HF Holidays for hosting the 2012 and 2013 events – that support has been invaluable.
“The OIA is now very excited about the potential for holding our conference` in the UK adventure capital that is the Lake District. This region is a highly appropriate location for this event and thanks to the support of Cumbria Tourism and Lowe Alpine, we will be able to make this annual gathering an even bigger and better occasion for the whole of the UK outdoor industry. The feedback we have had from the last two conferences will help us to develop a really compelling programme, which I hope will attract senior figures from every part of the sector.”
Chris Harding, managing director of Lowe Alpine, adds: “At Lowe Alpine, we see the OIA as an organisation that is vibrant and relevant for everyone involved in the UK outdoor industry. The conference should offer a great platform for debate between suppliers, retailers and others to discuss the key issues of the day.
“It will also be an opportunity to listen to speakers from inside and outside the industry, who can both inspire and inform the delegates, helping us all to shape the future of our sector.
“Add in the fact that the conference will be held in the Lake District, the spiritual home of Lowe Alpine, and it seems very fitting that we should help sponsor this worthwhile event. My colleagues and I are very much looking forward to it.”
During the last two years, the OIA conference and AGM has attracted respected speakers from around the world, and delegates including directors and senior managers from brands, retailers, outdoor education centres, national governing bodies, national and local government, activity holiday operators, tourist boards, the media, and marketing and PR companies.
Included in the full delegate price this year will be the evening meal, all refreshments and accommodation. There will also be a day delegate rate available. The OIA is offering an early bird discount of 10% for all bookings before 31 December, along with discounts for multiple bookings.
For more information about the OIA, visit www.theoia.co.uk