Bolzano-based Oberalp Group, which includes brands Salewa, Dynafit, Wild Country and Pomoca, has announced the appointment of Angus McKendrick as UK Sales Manager.
Angus re-joins the company from Silva, having earlier worked as the Northern Rep for Salewa and Dynafit. In his new role, McKendrick will be responsible for all brands except Wild Country, whose distribution recently moved to Beta Climbing Designs.
Mathijs de Vries, B.U. manager Export/UK at Oberalp Group said: “We are happy to have Angus back on board to lead the UK team. With the increased support from the International team in Bolzano and our local sales agents we are ready to take the next step in this important market.”
Angus added: “It’s exciting to be back working with both brands again, the opportunities and potential here are enormous and it will be pleasure to be part of their continued development and future. I am looking forward immensely to working with our customers current and new, the products we have up and coming have been well thought out and offer a clear point of difference whether it be for skiing and running with Dynafit, or for a revamped approach to mountaineering and climbing with Salewa.”