Ellis Brigham has teamed with two homeless charities and launched a new campaign, 2nd Life, to recycle outdoor gear and give it a second life.
With an estimated 320,000 people homeless in the UK and £140 million worth of clothing going into landfill each year, Ellis Brigham has launched the initiative to to reduce the environmental impact of sending clothes to landfill, whilst providing the homeless with unused clothes to help protect them from the elements.
Mark Brigham, Marketing Director of Ellis Brigham, commented: “Our 2nd Life initiative aims to protect homeless people from the elements by providing them with good quality, redundant kit, whilst reducing the environmental impact of sending clothes to landfill. It just makes sense – from both a social and environmental view point.”
The public are being urged to donate any unused outdoor clothing and gear, such as sleeping bags, outdoor jackets, trousers, fleeces, hats and base layers to the 2nd Life initiative. To make a donation, there are three drop off points available or you can call their customer services department to arrange a collection.
Ellis Brigham will receive, sort and re-home items via two charities, Barnabus in Manchester and SCT in London.
For more information, visit www.ellis-brigham.com/news-and-blogs/giving-outdoor-gear-a-2nd-life