Rosker Ltd, UK distributor of Brunton navigation and power storage products, has signed a deal with The Scout Association agreeing to the Brunton TruArc range becoming the official Scout Compass.
The partnership between Rosker Ltd and The Scout Association will see the Official Scout Compass logo on selected Brunton TruArc compasses and all Brunton TruArc packaging. Other initiatives include the listing of Brunton TruArc 5 and 10 compass models in the Scout Kit Lists that can be downloaded by scout leaders, a print and online marketing campaign that will reach in excess of 200,000 and Brunton’s sponsorship of the Scout Orienteer activity badge which scouts can work towards.
Ralph White, managing director, Rosker Ltd, said: “The Scout Association has great heritage and is hugely respected. Its reach stretches continents and the agreement means that Brunton can use the internationally recognised logo in all EU countries, USA and Canada. There will be a large number of opportunities in the UK which will be used to their full potential in order to establish the Brunton TruArc brand here. We are delighted to be working with The Scout Association.”
For more information about Brunton, visit: www.bruntoneurope.com