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    UK to Host 2015 European Outdoor Summit

    Thursday, October 16, 2014

    The Outdoor Industries Association (OIA) is pleased to announce that it has been awarded the contract from The European Outdoor Group (EOG) to host the European Outdoor Summit (EOS) conference in the UK in 2015.  Following the successful bid to host the event, the OIA has selected the City of Sheffield in Yorkshire as the [...]

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    Black Diamond intensifies their trade marketing in Europe

    Tuesday, October 14, 2014

    With targeted sales training, an optimised POP programme and close partnerships with leading European outdoor retailers, Black Diamond will be increasing their engagement in retail marketing. Stephan Hagenbusch, Marketing Director for Black Diamond Europe, said: “The retailers are our most important partners for the distribution of our products and the presentation of our brand. We [...]

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    Performance Sports Group Extends Partnership to Utilize 37.5 Technology

    Friday, October 10, 2014

    Performance Sports Group Ltd, a leading developer and manufacturer of high performance sports equipment and apparel has announced that it has extended its exclusive partnership with Cocona Natural Technologies, maker of patented 37.5 technology. The partnership provides Performance Sports Group exclusive use of the advanced fast-drying moisture management technology in hockey, lacrosse, baseball and softball, [...]

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  • KMF

    Hi-Tec UK signs headline sponsorship deal with Keswick Mountain Festival

    Wednesday, September 24, 2014

    Hi-Tec have announced their exclusive headline sponsorship for Keswick Mountain Festival. The leading outdoor footwear brand has signed up to become the main sponsor of the entire three day event. Negotiations between the two sides were concluded at the Outdoor Trade Show earlier this month. Hi-Tec also revealed their plan to unveil their very own [...]

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  • Jumpr 10k

    Revolutionary Solar Power from EnerPlex Now available in the UK

    Tuesday, September 16, 2014

    Distributor, Peak Development has officially announced it is now the exclusive distributor for the EnerPlex solar charging and portable power products in the UK. The award-winning EnerPlex range offers complete portable power solutions, from the sleek and lightweight to the rugged and durable. Unlike traditional solar powered products which are based on glass, EnerPlex’s solar [...]

    Read More

oia_email_banner_1
Oct
16

UK to Host 2015 European Outdoor Summit

The Outdoor Industries Association (OIA) is pleased to announce that it has been awarded the contract from The European Outdoor Group (EOG) to host the European Outdoor Summit (EOS) conference in the UK in 2015.  Following the successful bid to host the event, the OIA has selected the City of Sheffield in Yorkshire as the [...]

Read More
national-geographic-logo
Oct
14

National Geographic Selects Craghoppers as Official Apparel Partner

National Geographic has selected Craghoppers adventure travel apparel as an exclusive licensed apparel partner for North America, providing National Geographic-branded apparel for the United States, Canada, and Mexico at stand-alone retail and online stores. Lindsey Hayes, CEO of Craghoppers North America, said: “We are thrilled to partner with such a storied and revered organization as [...]

Read More
Black_Diamond_Equipment_logo
Oct
14

Black Diamond intensifies their trade marketing in Europe

With targeted sales training, an optimised POP programme and close partnerships with leading European outdoor retailers, Black Diamond will be increasing their engagement in retail marketing. Stephan Hagenbusch, Marketing Director for Black Diamond Europe, said: “The retailers are our most important partners for the distribution of our products and the presentation of our brand. We [...]

Read More
greg
Oct
10

Gregory Under the Samsonite Umbrella

By acquiring U.S. backpack manufacturer Gregory Mountain Products in July, Samsonite, the world’s leading luggage brand, has stepped into the outdoor business. For 38 years Gregory Mountain Products has been the longtime leader in technical backpacks, renowned above all for quality, comfort and fit. “Gregory will stick to that strategy of high quality, comfort and [...]

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375-logo
Oct
10

Performance Sports Group Extends Partnership to Utilize 37.5 Technology

Performance Sports Group Ltd, a leading developer and manufacturer of high performance sports equipment and apparel has announced that it has extended its exclusive partnership with Cocona Natural Technologies, maker of patented 37.5 technology. The partnership provides Performance Sports Group exclusive use of the advanced fast-drying moisture management technology in hockey, lacrosse, baseball and softball, [...]

Read More
KMF
Sep
24

Hi-Tec UK signs headline sponsorship deal with Keswick Mountain Festival

Hi-Tec have announced their exclusive headline sponsorship for Keswick Mountain Festival. The leading outdoor footwear brand has signed up to become the main sponsor of the entire three day event. Negotiations between the two sides were concluded at the Outdoor Trade Show earlier this month. Hi-Tec also revealed their plan to unveil their very own [...]

Read More
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Sep
18

DexShell to be distributed in the UK by Fordville

DexShell, the technical waterproof clothing brand, is to be solely distributed in the UK by accessories and sportswear giant, Fordville Ltd. The North-West based company launched a range of unisex cutting-edge performance socks, hats and gloves at the Outdoor Trade Show (OTS) last week, to cater for growing consumer demand for technical products at an [...]

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Jumpr 10k
Sep
16

Revolutionary Solar Power from EnerPlex Now available in the UK

Distributor, Peak Development has officially announced it is now the exclusive distributor for the EnerPlex solar charging and portable power products in the UK. The award-winning EnerPlex range offers complete portable power solutions, from the sleek and lightweight to the rugged and durable. Unlike traditional solar powered products which are based on glass, EnerPlex’s solar [...]

Read More